"Changed the way we handle project strategy for our agentic systems”
"Masterfully explores the nuances of intent and manipulation in human–AI collaboration. This work is essential reading...”
Drawing on decades of UX best practices and the latest research in AI, 90% Human articulates a clear philosophy and UI design approach for aligning intelligent systems with human values. The book emphasizes three core principles—Education, Simplicity, and Intrigue—to help designers, product strategists, and developers create AI experiences that are transparent, user-centric, and profitable. Each chapter distills high-level concepts into practical strategies, from managing intellectual property risks to safeguarding user autonomy.
Alongside thoughtful discussions on psychology, philosophy, and user/business outcome alignment, 90% Human offers actionable techniques for integrating ML seamlessly into product roadmaps. Readers will discover how to design intuitive interfaces, define success metrics that truly reflect human-oriented goals, and foster meaningful engagement. Drawing on real-world examples, Konrad demonstrates the transformative power of AI when balanced with sound design principles and long-term business vision.
If you’re seeking a comprehensive guide to AI-driven product design—one that combines business acumen, design savvy, and moral responsibility—then 90% Human is the roadmap you’ve been waiting for. It will equip you with the mindset and methods to thrive in the age of intelligent technology, without losing sight of what makes us human.
The real problem is not whether machines think but whether men do.
